Posts Tagged ‘photography business marketing’

Make a top hat headband

These headbands are all the rage for photo shoots, and now you can make your own! Full instructions are on the member’s side of Shuttermom University. You can get a full six month membership for just $29, and you’ll get tons of marketing ideas for your photography business! Go to to join in the fun!

Here is a quick snap shot of Katie modeling the headband we made yesterday. I’m going to use this in an upcoming photo shoot.

Maternity Fusion Video

I came across this video that combines still images with video (known as fusion) featuring an expectant couple and their kids. If you can do video, this is something unique to offer your clients. Check it out below. Enjoy!

PPA Video - Why You Should Hire A Professional Photographer

PPA just came out with this great video describing why people should hire a professional photographer. If you are a member (and you should be), then you can easily embed this video on your website or blog (just like I did here). Check it out below!

Photography Promo Video

Here is another fun promo video. This one is from Keberly Photography. Enjoy!

The Keberly Photography Experience from Keberly Photography on Vimeo.

Correctional Officer Turned Photographer

From the article:

The California Department of Correction’s loss is professional photography’s gain.

After graduating from Manteca High in 1993, and inspired by the many members of her family who were in law enforcement, Dolores Baluyut went into the correctional academy for the required six-week training program at that time. As soon as she got her assignment at the maximum-security Salinas State Valley Prison (a level 4 prison compared to DVI’s level 3), it didn’t take long for the newlywed to realize that was not her life’s calling. After only a month and a half working at the state prison in Salinas, she resigned.

To read more about how Dolores started her portrait and wedding photography business, click here.

Using Facebook To Increase Your Photo Business

From the article:

If there were a word that meant even-more-amazing, longtime photographer Gary Strain said he would have used it on Tuesday, describing the hub-bub his daughters created for their photography business using Facebook.

It happened like this:

His daughters Jackie Strain Mahar and Brandy Strain Dayer put 150 images the studio had taken in 2010 of children and families and pets in a photo album on Facebook. The Image of the Year, the one that got the most votes using the comment line on Facebook, would win a bundle of prizes, including a museum-quality portrait and a year’s worth of sittings at the studio.

Click here for the full article

Photographer Builds Brand With Networking and Testimonials

From the article:

Less than 10 years after Jane Shauck of West Hartford started a fledgling photography business, Shauck’s now two distinct photography businesses are thriving.

Focusing on both corporate photography and weddings, Shauck, with help from her husband, Michael, is garnering numerous awards while bringing in big-name clients such as Time, Inc., the U.S. Department of Homeland Security, Swarovski and the New York Mets to her businesses, Jane Shauck Photography and IRIS Photography.

Her success is a tribute to networking, to the power of referrals and to quality workmanship.

Click here for the full article

Photographer Creates Dog Photography and Modeling Business

From the article:

What began as a hobby to take Guelphite Joann Pearsall’s mind off her cancer has turned into a thriving photography and dog modeling business.

Operating from home, Pearsall goes to clients with her equipment and sometimes her dog models in tow.

Her photography has been featured in advertisements in 12 dog magazines in the last eight months including Modern Molosser, Canine Chronicle and Dog News.

Click here for the full article, and for more photography business and coaching, be sure to visit (text mycoupon to 82257 for your coupon code).  See you there!

Photography Business Video Promo Example

Here is an interesting example of a promo video that you can put on your website or blog.  Videos such as these help potential clients know what to expect and can also help build relationships.  Check out the video below, and think about what kinds of videos you could do for your website or blog.

Unique Marketing Idea For Photography Business

A couple of weeks ago, I featured a video of a “Flash Mob” singing the Hallelujah Chorus in a mall.  This was organized by Alphabet Photography, and they have received tons of great PR because of it.  If you missed the video, you can see it below.  Click here for the full article on how this has helped their photo business.

From the article:

The mob was filmed by the company and released on YouTube. Since November, the video has gone viral, and has been viewed 25 million times. As a result, the small independently owned business has seen a blitz of interest, and has appeared on TV and in print across the world.

February 2012
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