“She’s smokin’” were the words that ran through Jeff Youngren’s mind when he saw a photo of Erin, a freshman that Jeff’s college friend had been trying to set him up with. It took another three months for him to convince her that she wanted to date him. She worked in the library at Point Loma Nazarene University where they both attended; he would come in and checkout scholarly books to impress her. She agreed to a date and two and a half years later, they were married.
So how did a biology-chemistry major and a literature major become the dynamic San Diego-based wedding-photographer duo? It all started when Jeff’s dad handed his ten-year-old son a camera.
I loved this promo video from Maine Wedding Photographer Andree Kehn, who specializes in contemporary photojournalist wedding photography in the Western Mountains of Maine. What a great video to add to her website and blog. You feel like you know her after watching it. I’m sure it has done great things for her business! For more photography business marketing ideas and tips, be sure to join us over at Shuttermom University. See you there!
When viral campaigns work, they can be extremely powerful — but they don’t work all the time. Even professional marketers can struggle to get a viral campaign off the ground, and they often work best when you least expect them to. Click here for the full article, and be sure to join us over at Shuttermom University for more photography tips and photo business coaching. See you there!
Hi There! I found this great article from Black Star Rising and wanted to share it with you. It talks about how you should befriend your competitors. Why? From the article:
That other photographers can be sources of referrals might come as a surprise to wedding photographers more used to seeing other professionals as competitors. But a photographer who works alone might only take 20 or 30 weddings a year and receive many more inquiries than that each year.
They might also receive those inquiries at inconvenient times, with potential clients hoping to book the same photographer for the same date.
That’s an opportunity for smart photographers to become sociable, to get to know other wedding photographers in their area — and their work — and to create a professional network in which support is provided and excess work is shared.
Kathy McBride, the owner of Pet Shotz animal photography, has created her own mobile pet photography business. From the article:
Kathy McBride has been traveling to residences and businesses alike for several months to photograph both pets and their people and finds “it is well received.”"Many people like the convenience of a home photoshoot, particularly if they want their pets included,” McBride said in a news release. “They are intrigued by the idea of a professional shoot right in the comfort of their own homes or businesses. They especially like the idea of staying home with their animals.”
Fusion videos are all the rage. Basically, photo fusion is when photos and video are combined to make a video. I love them. Here is another great behind-the-scenes video from the Bui Brothers. Enjoy the video, and be sure to stop by www.ShuttermomUniversity.com for more photography tips and photo biz coaching. See you there!
Hi There! I found this article focusing on how pin-up photography is gaining popularity among military wives and wanted to share it with you. Photographer Angelita Ballada is featured. From the article:
Boudoir photography harkens back to the pinup photos taken during the World War II era. The trend is popular in Fayetteville, Ballada said, among Army wives such as Bonnagio who have their photos taken in a tasteful but flirty fashion. Often, they’re gifts for their husbands who are deployed overseas.
“That’s actually 95 percent of everybody that comes to me,” Ballada said. “It doesn’t need to be sexy poses. It can be just natural. It’s all about how you portray yourself. You don’t need to wear lingerie to be have boudoir photography. You can wear a sexy dress and heels as long as its about yourself, about your body, about your beauty.”
Click here to read the full article. And remember, my Boudoir Photographer’s Marketing Guide is now included with your Shuttermom University membership! Get started today and find tons of marketing ideas and business advice at www.ShuttermomUniversity.com. See you there!
Here is a smart businesswoman. Lory Williams has combined her talents as a cosmetologist and photographer - and her business is booming as a result. From the article:
Williams is the sole proprietress of Lory Marie Salon & Studio, a combination beauty salon and photography studio located just north of Kingman High School at 4395 N. Bank St., Suite D. Originally just a salon, Williams said she has expanded the business into a photo studio as well in order to take advantage of her longtime love of photography.
If you are getting into wedding photography, you may be left wondering how much to charge. According to a 2009 survey of more than 21,000 brides by wedding Web site TheKnot.com, the mean amount spent by U.S. couples on their wedding photographer was $2,444.
Coming next week on the members side of Shuttermom University: How to create, market and sell princess themed portraits for little girls! I’ll tell you how to MAKE the rock wall you see in the image below, where to get props (including the background and dress I used), how to set up your studio lighting, what I did for post processing, how to market and sell these photos at an event, and more! Join us on Shuttermom University today and save 10% by using coupon code 80BE6FB23E. Just click the “join” button to get started. Look for all of the above coming your way next week!
From the article:
