Hi There! Found this article and wanted to share. Read about how photographer Mary Kate McKenna is using the power of social media (especially Twitter and Facebook) to make friends in a new town and increase her photography business at the same time. From the article:
McKenna said she can track 100 percent of her business in Frederick back to her Twitter account. She tweets several times a day from her iPhone, posts weekly blog entries and regularly updates her business Facebook profile.
In this video from Digital Photography One on One, you’ll learn about lighting ratios. Basically, a lighting ratio is the difference between your main (or key) light, and your fill light. Mark explains it all in the video below. Enjoy, and I’ll see you over at Shuttermom University for more photography tips and photography business coaching.
Here is a quick video showing you my set for the princess themed portraits. For the full info on how to create, market and sell these portraits (and how to conduct a portrait event for your business), be sure to join us on Shuttermom University! So far I’ve uploaded some sample images, a video showing you how to make your own rock wall prop, and information on how to order the custom background and princess dresses. More info is coming soon, so stay tuned for that! Enjoy the video and we’ll see you over at Shuttermom University.
PS: Members of S.U: to see all the info, log into the forum and go to the “photography tutorials” section.
This video was produced by dotDV for one of LA’s most popular wedding photographers, Ramiro Gaytan of Gaytan Productions. It was fun to watch, and the final images are gorgeous. Please note that I do not advocate shooting on rail road tracks. Enjoy the video, and I’ll see you over at Shuttermom University for more photography tips and business coaching. Thanks!
Q: How do I attract people to my blog and encourage them to become a follower or subscriber?
A: Excellent question! To attract more people to your blog:
1. Be sure to post image previews from recent sessions (three or four images). This way, the client will come to view the photos, and will also tell all of their friends/family to go to the blog to see the previews.
2. Post a couple of images on your facebook page, and tag the photos with the client’s facebook name. This way, all of their facebook friends will see the images (and a link to your blog).
3. Write and post articles on your blog, too. Content such as “what to wear for your photo session,” or “what to expect from your wedding photographer” are good starters. The search engines LOVE original content.
4. Be sure to tag all of your posts with keywords that will get your blog found easier. Examples would be “Austin wedding photographer,” or “Phoenix maternity photographer.”
How to encourage people to subscribe to your blog or newsletter:
1. Make it super-easy. Have your sign up form in an obvious place where it is easy to find.
2. Give people a reason to subscribe (such as a discount on their session fee or a free 8×10 with their first session)
What other things can you think of? Be sure to leave your comments! Thanks.
Found this interesting article on promoting your business with Flickr and wanted to share. Click on the link below for the full article, and I’ll see you over at www.shuttermomuniversity.com for more photography business tips and coaching!
Hi Everyone! Found this video showcasing the Canon 40D (a little bit of a commercial - but still fun to watch) and featuring Italian wedding photographer Roberto Lavini on a shoot in Tuscany. Enjoy, and remember- for photography business ideas, tips and coaching, go to www.shuttermomuniversity.com.
Hi Everyone! Found the following article entitled ” Love of photography leads to business“ about a portrait / wedding photographer in her hometown online paper. I’m willing to bet that she had an increase in business after this was published! Publicity is pure gold to your business. It doesn’t cost you a thing, and it has more credibility than an advertisement. People see it as news.
Remember, for more ideas on how to jump-start your portrait photography business, go right now to www.shuttermomuniversity.com.